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Product updates, best practices, and e-commerce strategy from the Trivas team.
Free Channel Attribution Audit Tool: Find Where Your Reporting Is Lying to You
Run a free channel attribution audit to spot double-counted conversions, platform bias, and broken UTMs before they wreck your ad budget decisions.
Ecommerce Analytics ROI Calculator: Find Out What Your Reporting Stack Actually Returns
Calculate the real ROI of your ecommerce analytics stack in minutes. Free calculator plus the formula behind it, no signup required to see your number.
LTV Calculator for Ecommerce Brands: Free Tool to Calculate Customer Lifetime Value
Calculate customer lifetime value in minutes with this free LTV calculator for ecommerce brands. See the formula, inputs, and what a good LTV looks like.
Free Ecommerce CAC Calculator: Find Your True Customer Acquisition Cost
Calculate your ecommerce customer acquisition cost in seconds with this free CAC calculator. See the formula, benchmarks, and how to lower it.
Breakeven ROAS Calculator: Find Your Minimum Profitable Ad Spend
Free breakeven ROAS calculator. Plug in margin and costs to find the exact ROAS where your ads stop losing money and start profiting.
Free MER Calculator for Ecommerce: Find Your Marketing Efficiency Ratio in Seconds
Calculate your Marketing Efficiency Ratio free with this ecommerce MER calculator. Get instant results plus benchmarks to know if your number is good.
Free ROAS Calculator: Find Your Return on Ad Spend in 10 Seconds
Use this free ROAS calculator to find your return on ad spend instantly, see benchmark ranges by channel, and learn what the number actually hides.
How to Read an Ecommerce Analytics Case Study Before You Trust It (DTC Brand Guide)
What separates a real ecommerce analytics case study from marketing fluff. A framework DTC founders can use to evaluate proof before buying.
The Best Ecommerce Analytics Blogs to Follow in 2025
A curated list of the best ecommerce analytics blogs and newsletters for DTC founders and growth teams tracking Amazon, Shopify, and paid media data.
Ecommerce Analytics Predictions 2025: 6 Shifts Every DTC Brand Should Plan For
What's actually changing in ecommerce analytics in 2025: AI forecasting, margin-first metrics, GA4 signal loss, and more. No fluff predictions.
How AI Is Changing Ecommerce Analytics (And What It Means for Your Reporting Stack)
AI is reshaping ecommerce analytics from manual dashboards to automated insights. See what's changing and how DTC brands should adapt.
The Future of Ecommerce Analytics AI: What Actually Changes in the Next Few Years
Where ecommerce analytics AI is headed: from dashboards to agents that act. A practical look at what's hype and what's real.