Trust Center 2025: SOC 2 Security, GDPR Compliance & 99.9% Uptime at Trivas
by Trivas.ai
|
7 min read
Oct 02, 2026
You connect your Amazon seller account, your Shopify store, your Meta ad account, and GA4 to a third-party dashboard. That's four separate streams of financial and customer data now sitting with a company you've probably talked to for a few weeks, max. So before you do that, you should be able to see exactly how that data gets handled, not ask for it in a sales call and hope the answer is good. That's what this trust center is: a straight answer, not a badge wall.
Trivas runs on Amazon Redshift and pulls data from Amazon, Shopify, Meta, Google Ads, and GA4 into one place. That's a lot of surface area. If you're a DTC founder, the thing keeping you up at night isn't "will the dashboard look nice," it's "what happens if this company gets breached, or sells my data, or just handles it sloppily." Fair worry. This page covers encryption, compliance, uptime, who owns your data, and which third parties touch it along the way.
Why Trivas Built a Public Trust Center
Most analytics vendors treat security as a PDF they email you after you've already signed. We built this page because that's backwards.
Here's the core issue: connecting your Shopify API key, your Amazon seller credentials, and your ad accounts to any platform means handing over read access to revenue numbers, customer records, and ad spend in one shot. If that platform gets it wrong, the damage isn't abstract. It's customer PII, it's your margin data, it's your ad account access.
So instead of burying our security posture in a sales deck, it lives here, permanently, for anyone to read before they've even booked a call. That's the whole point of a public trust center: you shouldn't have to ask.
What follows covers five things plainly: how data is encrypted, what compliance work is actually done versus claimed, what uptime looks like in real numbers, who owns your data once it's in our system, and which subprocessors touch it.
Data Encryption and Infrastructure Security
Every data pull from Amazon, Shopify, Meta, Google Ads, or GA4 moves over TLS. No exceptions, no plaintext hop in the middle. Once that data lands in Redshift, it's encrypted at rest too. That covers both directions: data coming in from your connected platforms, and the dashboard queries you run against it.
Access inside Trivas is role-based. Not everyone on our team can see customer data, and the people who can are limited by what their job actually requires. That's the least-privilege principle in practice, not just in a policy doc: an engineer debugging a sync issue doesn't get the same access as someone building a new dashboard feature.
On infrastructure, we run on cloud providers with their own baseline security certifications, and we inherit that hardening rather than reinventing it. Where it matters, customer environments are kept isolated so one account's data doesn't bleed into another's processing or storage. None of this is exotic. It's the standard a platform handling financial and ad data should meet, and we'd rather state it plainly than hide behind a logo.
Compliance: SOC 2 and GDPR
Compliance language gets vague fast, usually on purpose. We'd rather be specific about what's covered and what isn't.
SOC 2 looks at the controls around security, availability, and confidentiality of customer data, how access is granted, how changes are tracked, how incidents get handled. Type I checks that controls are designed correctly at a point in time. Type II checks that they actually worked that way over a period of months. Know which one a vendor has before you assume anything, because they mean different things.
GDPR compliance matters a lot here since Trivas serves European retailers, including brands operating in markets adjacent to major EU marketplaces. That means data processing agreements are available for EU-based customers, and data residency questions get answered directly rather than deflected. If you're a European brand asking where your data physically sits and under what legal basis it's processed, that's answered in your contract, not guessed at.
We'll be direct about what's third-party audited versus self-attested. Audited claims carry a report behind them. Self-attested means we're telling you our internal process meets a standard, without an outside firm having checked it yet. Both matter, but they're not the same thing, and we're not going to blur that line just to look more impressive. For the exact legal language behind any of this, our privacy policy and terms of use lay out the specifics.
Uptime and Reliability Standards
99.9% uptime sounds abstract until you do the math. That's about 43 minutes of downtime allowed per month. Not 43 minutes of "dashboard looks slow," actual downtime. That's the bar we hold ourselves to.
Behind that number is monitoring on both the dashboard layer and the data pipeline itself. If a sync from Amazon, Shopify, Meta, or GA4 fails, that gets flagged internally before you notice a stale number on your screen. Failed syncs are the quiet killer for analytics platforms: the dashboard loads fine, it just shows yesterday's numbers as if they're today's. Catching that early is half the job of running reliable infrastructure.
When something does break, you hear about it. Status updates go out through our support channel and, for anything affecting data accuracy, direct communication rather than a buried status page nobody checks. A founder making a budget call off a dashboard needs to know immediately if that dashboard is wrong, not find out three days later when the numbers don't reconcile.
Who Owns Your Data (and Who Can See It)
Simple answer: your data is yours. Not ours to repurpose, not ours to keep indefinitely once you leave. If you cancel, your data gets removed from our systems per the retention terms in our agreement, not held hostage or quietly archived forever.
Internally, raw customer data is visible to a narrow set of people, mostly for support troubleshooting when something's broken and needs a human to look at the actual records. That access is logged and tied to a specific reason, not open browsing. It's the same least-privilege logic that governs infrastructure access generally.
One question we get a lot: does Trivas train shared AI models on customer data across accounts? No. The Wingman layer and forecasting models work within the boundaries of your account's data, not pooled across customers into some shared training set. Your numbers inform your insights. They don't quietly become training fodder for someone else's dashboard.
Subprocessors and Third-Party Integrations
No analytics platform runs entirely on its own servers, and anyone claiming otherwise isn't being straight with you. Trivas uses a small set of subprocessor categories: cloud hosting infrastructure, AI model providers that power the Wingman insights layer, and email or notification services for alerts and support. We won't list specific vendor names here that haven't been confirmed for public disclosure, but the categories are consistent and available on request.
On the integration side, here's what actually happens when you connect an account. Shopify access requests read permissions on orders, products, and customer records needed for reporting, nothing beyond that scope. Amazon's seller API access follows the same logic: sales and inventory data, not account-level controls you didn't grant. Meta and Google Ads connections pull campaign performance data through their standard ad APIs. GA4 access is read-only against the properties you authorize. None of these integrations request permissions outside what the dashboard actually needs to function.
If you're setting up the Shopify side of this, the integration is also listed directly on Trivas AI on the Shopify App Store, so you can see the requested permissions before you ever connect a key.
Want the current, full subprocessor list? Ask for it. We keep it available for customers and prospective customers running security reviews, it's just not something we blast publicly given how often subprocessor relationships shift.
Questions About Security or Compliance?
Most common questions about billing, data handling, and account security are already answered over on our FAQs. Worth a scan before you reach out, since odds are good someone's asked your exact question already.
If you need something more specific, like an enterprise security review or a custom data processing agreement for your legal team, talk to a founder directly. No sales script, just a real conversation about what your team needs before you connect anything.
Security shouldn't be the thing you find out about after signing. If you're still deciding whether Trivas is the right fit, poke around the rest of the site, or subscribe to stay posted as we publish more on how the platform's built under the hood.
Content author and contributor at Trivas.ai, sharing insights on e-commerce analytics, business intelligence, and data-driven strategies to help businesses grow.
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