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    Growth partnership
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    Altex logo

    The intelligence layer Altex's ecommerce deserves.

    Altex operates complex retail operations spanning DTC, major e-commerce platforms, and marketplaces globally. Trivas unifies every data silo into one real-time, AI-powered workspace.

    Request a Growth demo

    One Workspace for all of Altex's Categories (Consumer Electronics & Appliances)

    Laptops & PCs
    Smartphones
    TVs & Audio
    Home Appliances

    The challenge

    Where Altex's data complexity lives

    At Altex's scale, managing multiple storefronts and product categories is a major operational challenge. Fragmented sales channels, regional databases, and advertising accounts hide profit drains and slow down operations.

    Channel fragmentation

    altex.ro, eMAG Marketplace, Amazon, and physical store inventory all live in separate systems.

    No unified ROAS

    Each ad platform claims credit. Blended performance across Google, Meta, TikTok, and marketplace ads is manually stitched.

    Seasonal complexity

    Black Friday, back-to-school, and holiday promotions require rapid decisions.

    Category-level blindspots

    Knowing which specific SKU in laptops, TVs, or home appliances is underperforming and why.


    How Trivas helps

    Built for the complexity of Altex

    Trivas plugs directly into your marketplaces and marketing APIs, validating metrics hourly and triggering automated insights.

    1

    Unified retail intelligence — every channel, one view

    altex.ro, eMAG, Amazon, and offline POS data all stream into a single Trivas workspace.

    2

    AI Wingman — your always-on revenue analyst

    Ask in plain English: 'Why did Samsung Galaxy S24 sales drop on eMAG this week?' and get a full root-cause analysis.

    3

    Cross-category performance benchmarking

    Compare Laptops vs. TVs vs. Home Appliances vs. Smartphones performance on the same axis.


    AI wingman in action

    What Altex's teams would ask

    No more manual spreadsheet updates. Ask in plain English and get an immediate root cause analysis with quantified outcomes.

    AI Wingman — Altex Operations Desk
    AL
    Why did Samsung Galaxy S24 Ultra revenue drop 18% on eMAG last week?
    AI

    Samsung Galaxy S24 Ultra dropped -€28,400 vs prior week on eMAG. Three factors:

    • A competitor flash sale from 'Xiaomi 14 Ultra' captured the category spotlight, reducing conversion by 14%.
    • Your Google Shopping bid for 'telefon Samsung Galaxy' was outbid by a competitor on Thursday.
    • A 3-star review cluster around battery concerns dragged your rating from 4.6 to 4.3 over 8 days.

    Recommended fix: reinstate the bid and create a targeted response to battery reviews (€6,200 estimated recovery value).


    By team

    Trivas across Altex's org

    Every division, team, and leader gets a customized view of metrics that matter to them.

    Ecommerce managers — unified multi-channel ops

    Track every marketplace — altex.ro, eMAG, Amazon, and your own DTC storefront — in one workspace.

    Impact: Teams save ~14 hrs/week on manual reporting

    Expected impact at scale

    What Altex can expect

    Based on average outcomes Trivas delivers to complex retail and DTC operations globally.

    +19%
    incremental revenue from optimized promos & pricing
    ~14 hrs
    saved per team per week on reporting
    2.1x
    average blended ROAS improvement over 90 days
    <15 min
    from connect to first AI insight

    ROI Calculator

    Calculate Altex's savings with Trivas

    Adjust the sliders to estimate the direct hours and financial value recovered by automating reporting.

    6 categories
    1 Category10 Categories20 Categories
    10 hrs/week
    2 hrs21 hrs40 hrs

    Estimated Annual Impact

    Time Saved
    2,496hours / year

    *Based on automating 80% of data aggregation and report generation.

    Value Recovered
    €202,320/ year

    *Includes labor cost recovery + ad-spend efficiency & stockout avoidance.


    Portfolio monitoring

    Live Product Intelligence

    Trivas tracks and safeguards SKU-level performance across Altex's top products.

    iPhone 15 Pro Max 256GB
    Healthy

    iPhone 15 Pro Max 256GB

    Altex.ro, eMAG Marketplace

    Tracked MetricBuy Box Status: 100%
    ASUS ROG Strix Gaming Laptop
    Healthy

    ASUS ROG Strix Gaming Laptop

    Altex.ro, Google Shopping

    Tracked MetricNet Profit Margin: 12%
    Samsung 55" Crystal UHD TV
    Stockout Alert

    Samsung 55" Crystal UHD TV

    Altex.ro, eMAG Marketplace

    Tracked MetricStock Level: Out of Stock
    Sony WH-1000XM5 Headphones
    Promo Active

    Sony WH-1000XM5 Headphones

    Altex.ro, Meta Ads

    Tracked MetricBlended ROAS: 3.5x

    Ready to build the Altex × Trivas intelligence layer?

    Our Growth team will map your data stack, identify the highest-value conversion and margin leaks, and show you a live demo scoped to your categories — no generic placeholders.

    Book Growth demo
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    Email: info@trivas.ai

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